Strategy to have an unbeatable sales force

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Paying attention to the performance of your sales force is the first step for your real estate agency to get good results. Being close to your co-workers is fundamental if you don’t want to lose business opportunities. Either you have a huge or a small contact and property portfolios, it is not easy to manage all the actions taken. Learn which strategies are going to help you to have an unbeatable sales force.

1. Set targets to your co-workers
Creating targets and sharing them with your sales force can work as a plan of action that guides the sellers and the real estate agents. After that you have to be close to the seller in order to guarantee the success of the sale/rent.
Nowadays, there are software solutions in the market with this power, as eGO Real Estate for example, that help the seller to optimize his time and not to skip essential tasks when closing a deal.

2. Tell your co-workers what is that software for
Your co-workers need to understand how important software is and the potential of a tool that supports and influences the sales of your real estate agency.
Software will help you not to lose any contact and neither to forget the tasks you have scheduled with your clients. Therefore, if your co-worker has scheduled a visit to a property within 2 days, the software can remind him of that.
Software helps sellers to manage their contact and property portfolios and, above all, it helps the sales force through all the sale/renting steps, accompanying them in the best possible way.

3. Make your sales force responsible and reward it.
Encourage the sellers who accomplished their targets and ask those who didn’t for a better performance.
Encourage your co-workers and renew your sales force energy. You’ll see that sometimes just a few words of encouragement will be needed to close that complicated deal.

4. Get reports of your sales force performance
Based on the information entered by your sellers on the software, check the performance indicators of your sales force and receive information that helps you to evaluate and set new targets. Re-adjust the ones you think are inadequate and keep the ones you think are achievable.

If you apply these strategies it will be easier for you to create sales tactics and to monitor all your co-workers activities. Technology, specifically software solutions, can help you to identify many problems, but you need a manager who uses that data to improve the performance of your real estate agency.