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Nowadays, it is common knowledge that every real estate agency needs a website. What some may not know is that some features can make the most beautiful design or the best marketing plan useless.

Contact forms and online support are crucial features to any website. Any form that asks visitors for their names, email addresses, phone numbers or addresses will play a fundamental role in the number of leads a website can generate.

Why isn’t anyone filling in the form?
Your website may have an excellent design and be appealing at first sight. However, if the form takes 10 minutes to fill, who is going to lose all that time? Any form that takes more than 2 minutes to complete is too demanding for most users.

Simplicity is the key!
The purpose of a form is to get enough data so that the lead is both useful and valid. From then on, the relationship with the potential client can be developed via telephone and later in person. It is important for you to know which fields are essential and which ones are not. Visitors want to fill in the minimum possible information. If there is another website requiring less information, the visitor will choose that.

Live Chat is an instant message tool that allows the company to be immediately in touch with the visitor and quickly give information.

Try these two lead boosters and see it for yourself!