So that you can understand how important it is to have your business on mobile channels, we must mention that we live in a world where desktops are quickly being replaced by mobile gadgets such as smartphones or tablets.
The technological evolution of these gadgets is making them stronger and more powerful: data processing capacity, screen quality, battery life and specific apps/software.
This evolution is strictly connected to another one: Internet speed connections. There’s already the fourth generation (4G) of bandwidth, which is replacing the current one (3G), which already had good speed connections.
With this evolution, and thanks to the larger offer of affordable products, it is becomming easier to get access to all of this.
Are real estate agents ready to answer to this scenario?
Before helping you to answer this question, let’s go a bit further on the importance of “mobile”, drawing two scenarios.
Imagine you are on your car with your wife, on a Sunday afternoon, near an area with lots of villas and you suddenly see that the signs “For sale” have the website of the real estate agent. Though you may not have the chance to visit that property on that occasion, you’d still be really interested in doing it. So interested that you decide to pull over to check the page of the real estate agent on your iPad, searching for more information about the property.
Another hypothetical situation is being with your spouse in a coffee shop and the topic of a beautiful villa of a certain area comes up and you speculate whether it belongs or not to a real estate agent and then you decide to do an online research.
So that you can understand how important it is to have your business on mobile channels, we must mention that we live in a world where desktops are quickly being replaced by mobile gadgets such as smartphones or tablets (iPad).
